KWATTSWAP: A Fresh Start with a Stronger Identity
- Brandgelize Limited
- May 9
- 2 min read
KWATTSWAP: A Fresh Start with a Stronger Identity

We're passionate about branding and working with brands that are making a positive impact on the world. That's why when KWATTSWAP approached us, we knew we had to create a rebranding strategy that carried the sound of their mission of providing ‘Good Energy’. A strong brand identity is built on a clear mission and a set of core values that guide a company's actions and resonate with its target audience. And that's precisely what we discovered with KWATTSWAP's ‘Good Energy’ mission. In this blog post, we'll dive into their rebranding journey and how we helped them create a strong brand identity that reflects their values and resonates with their audience.
Design Choices that Reflect the Mission
Imagine a world where every hue tells a story and the colours chosen not only pleased the eye but also stirred the soul. This is what we imagined for KWATTSWAP - a brand where good energy, sustainability, trust, and reliability are conveyed through the power of colour. We delved into the spectrum, seeking out shades that would resonate with these vital qualities.
The logo we designed evokes a sense of progress and positive change. Our goal was to create a brand identity that not only looked great but also resonated with KWATTSWAP's sound. By aligning their brand with their mission and values, we helped them stand out in a crowded market and begin to build a community.

Empowering Communities through Clean Energy
At Brandgelize, we understand the importance of building a strong online presence. That's why we developed content that focused on highlighting the positive impact of KWATTSWAP's clean energy solutions and engaging with their audience through interactive posts. By positioning KWATTSWAP as a force for change in the clean energy sector, we emphasised their commitment to empowering individuals and communities through access to clean energy.

A Positive Impact on the World, One Community at a Time
Overall, we're proud of the branding strategy we developed for KWATTSWAP. It's helping them to raise their profile in the clean energy sector and build a strong community of individuals who share their values. If you're a startup looking to rebrand your image, we'd love to help you create a brand that truly resonates with your audience.
In today's world, consumers are increasingly conscious of the impact of their choices. By working with KWATTSWAP, we created a brand that truly reflects their commitment to making the world a better place. We believe that through the power of branding, companies like KWATTSWAP can make a positive impact on the world, one community at a time.
KWATTSWAP's rebranding journey was an emotional one. We took great care to ensure that their mission and values were reflected in every aspect of their branding. By creating a strong brand identity, we helped them stand out in a crowded market and begin to build a community of individuals who share their vision of a cleaner, more sustainable future. If you're a startup looking to rebrand, we encourage you to take the time to develop a brand strategy that truly reflects your values and resonates with your audience.
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